SOMETODAY.

Everyone has that one idea they wish they'd started. We build it.

We build AI systems for founders and growing brands. Tell us your idea. In two working days you get a free build plan: what it looks like, how we'd build it, and a fixed price.

32 systems builtyour data stays on your side
Say your ideaType it insteadBusiness or personal. Same free build plan.
built for MultiBase Cambie Foxelli TrustDice
APPS●WEBSITES●KNOWLEDGE BASES●AI AUTOMATIONS●DASHBOARDS●RESEARCH PACKS●AD SYSTEMS●

How Someday works,
in three steps.

01Tell us the idea.Rough is fine. A voice note is enough.
02Get your free build plan.What it looks like and what it costs, before we build.
03We build it and run it, on your accounts.Leave with everything, any time.
A founder · voice note · 0:14
leads this monthqualifiedwhat it costleads per day
sample dataThe finished client dashboard (sample data)
01 · the idea
live, updates itself dailyon the client's accounts

Other people's ideas,
built and running.

Knowledge base
MultiBase · business development · Germany

One knowledge base, whichever AI tool you use.

Try the live demo →
EUThe data stays in the EUGermany and the EU, on the company's own accounts
Supabase, FrankfurtHetzner, GermanyAzure OpenAI, EU data zoneMicrosoft 365 sign-in
MCP connectorClaudeChatGPTHermesGranolaCaddyPythonGitHub (code only)
01 · the idea
The idea

their own tool, their own keyskills, stored onceone knowledge base, the company's
sample data
Ad dashboard
a lead-generation business · Canada

One screen that says which ads make money.

Try the live demo →
Meta Marketing APIGoogle SheetsSupabaseVerceln8nTelegram alertsPython
01 · the idea
The idea

every ad, both brandswhat a lead really costsoff their own lead sheet
sample data
AI agents
built for ourselves first · in daily use since August

One window for every AI session we run.

Try the live demo →
Claude Agent SDKTauriRustNode.jsSQLite
01 · the idea
The idea

every session, one windowwhat each one is doingtype once, it runs
sample data
Ordering app
a family event-hire business · running since 1997

The paper order book, as a website.

Try the live demo →
Cloudflare PagesSupabaseResend emailClaudeWhatsApp
01 · the idea
The idea

say the event, the list fillsthe order, priced as you goevery item, one price list
AI video analysis
a UEFA B football coach

A match tracker that finds every moment.

Try the live demo →
RF-DETR (Roboflow)PyTorchOpenCVFFmpegPythonRuns on a Mac
01 · the idea
The idea

every player, numberedthe ball, and where it wenteach moment, a clip
Client dashboard
an insurance brokerage · Canada

Every lead, call and booked meeting, on one page.

Try the live demo →
Next.jsClerk sign-inVercelGoogle SheetsMeta APIGoHighLevel CRMKixie callsn8nSupabasePython
01 · the idea
The idea

this month, at a glanceevery lead, by daywhich leads count
sample data
Website upgrade
a fine jewellery brand

Their own site, made to feel like their rings.

Try the live demo →
PythonFFmpegCloudflare
01 · the idea
The idea

eleven rings, side by sideturn it in your hand
Money app
a money app for a founder's family

Every dollar counted, the moment it leaves.

Try the live demo → See the card version →
Cloudflare PagesSupabasen8nTelegram alertsResend email
01 · the idea
The idea

what's left, until paydayevery dollar, counteda spend leaves, you see it go
Their old site,
and the one we built.

Select Hiring

an old website→a site with its own order book
Select Hiring's old website
BeforeAfter · live preview
Tap to explore
⟵ DRAG ⟶
live preview the same day we started149 items, 48 real photosloads in 2.2s on a phone (old site 3.9s)best-practice score 100 (old site 66)
Our ad and email systems
nearly doubled a brand.
a craft-supplies brand$413K → $779Ka month in sales, in seven months
placed-order revenue · Klaviyo, unedited
placed-order revenue · Klaviyo, unedited
revenue overview · Klaviyo
revenue overview · Klaviyo
deliverability · Klaviyo
deliverability · Klaviyo
built with Clauden8nSupabaseVercelCloudflareNext.jsPythonMetaShopifyAirtableElevenLabsWhatsAppGitHub+ GoHighLevel, Klaviyo, Granola
What clients said,
in their own messages.
"Bro, I love that you go above and beyond in everything. This is sick. Thank you so much."
Slack message from a client
a founder · Slack
"...I showed people your dashboard and they were blown away."
Slack message from a client
the same founder, after showing it to his audience
"I was very impressed by this, and we would love to schedule a follow-up interview of an hour with you, with the two of us."
Email from a client
a founder, after the first look · email
Four AI hires: $465K+ a year.
Or two founders, one price.
AI consultant$115K+a year in the US

Works out where AI actually pays off in your business, and what to build first.

Liam + Jensen
AI engineer (automation)$140K+a year in the US

Builds the agents, pipelines and connectors, and keeps them running.

Jensen + Liam
AI marketing specialist$110K+a year in the US

Turns AI into ads, emails, pages and research that sell.

Liam
Growth + performance marketer$100K+a year in the US

Runs the numbers: cost per lead, what to kill, what to scale.

Liam
hiring all four$465K+a year in salaries alone · 2026 US low end (Glassdoor, Indeed, Jobicy, Orbyt)
someday · monthly partner$6,500/moBoth of us, on your projects. Pause any month.
Who builds it:
Liam and Jensen.
Liam Petersen

Liam Petersen

AI marketing, growth and design. Head of copy at 8-figure US and EU businesses, then four years building AI systems.

Jensen Grebe

Jensen Grebe

Systems that give teams their time back, from HR to operations, and the platforms they run on. Four years at RetailNext.

Your data stays
in your accounts.

Six locks, on every build.

Your accountsYour hosting, your database, your AI subscriptions. Not ours.
Your keysEveryone gets only the access their job needs. Ours switches off in one click.
Your regionStored in the US, Canada or the EU. Where the AI runs, named in writing.
AI that can't learn from youBusiness AI accounts only. Their terms rule out training on your data.
A person approvesNothing sends, pays or deletes until your team says yes.
A clean exit, in writingKeys changed, everything handed over, a signed note that we kept nothing.
Locked on your side.your accounts · your keys · your region
signed firstAn NDA before you show us anything.We both sign before the first real conversation. It all stays between us.

Where your data lives.

Pick your region. We put it in writing.

Start with a free build plan.
Then pick how we work.
Our promise

You see a working first version within 14 days of starting, or the next month is on us. If it isn't right, we keep building until it is.

Your free build plan

In two working days: what it looks like, how we'd build it, and a fixed price. Yours to keep.

Get my build plan →
one idea, done

Fixed-price build

Priced in your build plan

One idea, one fixed price.

  • Price fixed before we start
  • You own everything
  • Keep-it-running quoted with the build
most founders start here

Monthly partner

$6,500 /mo

Your someday list, one project at a time. Pause or stop any month.

  • Both founders on every build
  • Weekly progress you can see
  • Keep-it-running included
Start this month: we map your three best AI opportunities for free.
for teams with a list

Embedded AI team

Let's talk

The closest thing to hiring all four roles.

  • Two builds running in parallel
  • Weekly strategy call
  • First in line, always
Questions founders ask,
answered straight.
What happens after I send my idea?

Liam and Jensen read it, and nobody else does. Within two working days you get your free build plan by email: what it would look like, how we'd build it and what it would cost. No call needed unless you want one. If something else comes to mind, reply to the confirmation email.

What exactly do you build?

A custom AI system for one idea at a time, shaped around how your business already works. Dashboards, assistants, ad and email systems, internal apps. Every one is built on your own accounts, your hosting, your database and your AI subscriptions. Never ours.

Who sees our data, and who owns what you build?

You do. We sign an NDA before you show us anything. Everything runs on your accounts, with your keys, in the region you choose. You own everything we build. If you ever leave, you get it all handed over, the keys changed and a signed note that we kept nothing.

How much does it cost?

Your build plan shows the price for your idea before anything starts. If you have a list of ideas, the monthly partner plan is $6,500 a month with both of us on your projects, and you can pause or stop any month.

Will an AI company train its models on our data?

Not on the accounts we use. The business terms say so in plain words. Anthropic: Anthropic may not train models on Customer Content from Services. Microsoft Azure: prompts and outputs are NOT used to train any generative AI foundation models without your permission or instruction. We never build on free personal accounts, where that promise doesn't hold. Source: each provider's own terms.

Could we break privacy law by using AI?

We're not your lawyers, and we'll say so. What we do is build so your duties are easy to meet: your data stored in the region you choose, a written data agreement with us, and a person signing off where the law expects one (California's rules on automated decisions, Quebec's Law 25).

What if the AI gets it wrong?

Answers show where they came from, so anyone can check. And nothing it writes reaches a customer until a person has read it.

Will it do things on its own?

Only what you choose to let it do. Reading and drafting, yes. Sending, paying or deleting waits for a person on your side.in a live build: a paid-ads system reads the ad accounts read-only. It can recommend a change. It can't make one.

Where do you work from?

We work remotely, as independent contractors, never as employees. You get an invoice in dollars, euros or pounds, paid by bank transfer, card or any other way that suits you. Our working day overlaps with Europe's and with US East Coast mornings.

Do I pay anything for the build plan?

No. It's free, and it's yours to keep whether you go ahead or not. You only pay if you ask us to build it.

TODAY.

One idea, rough is fine. Your free build plan lands within two working days.

Tap to talk us through itup to 3:00 · like a voice note

Tip: who it's for, what it should do, what it would replace.

We only use this to reply to you. Only Liam and Jensen read it.

Say your idea